For the purpose of the Data Protection Act 1998 (the Act), the data controller is Fairlocks Pool Products Limited whose registered office is Hunnable Industrial Estate Great Yeldham Halstead Essex C09 4HD.
How We Collect Information
Fairlocks may collect personal information from you in the following ways: (1) directly from your verbal or written input (such as by consenting to receiving marketing emails); (2) automatically through the Fairlocks website technologies including tracking online, such as by Web cookies (which are small text files created by websites that are stored on your computer), by smart devices, by combining data sets.
Information You Provide
The types of personal information that Fairlocks collects directly from you may include:
Use of Your Information
Fairlocks may use your personal information in the performance of any contract we enter into with you, to comply with legal obligations, or where Fairlocks has a legitimate business interest in using your information to enhance the services we provide. Legitimate business purposes include but are not limited to one or all of the following: providing direct marketing and assessing the effectiveness of promotions and advertising; modifying, improving or personalizing our services, products and communications; detecting fraud; investigating suspicious activity (e.g., violations of our Terms and Conditions which can be found here) and otherwise keeping our site safe and secure; and conducting data analytics.
In addition, we may use your information in the following ways (after obtaining your consent, if required):
Personal information will not be kept longer than is necessary for the purpose for which it was collected. This means that, unless information must be retained for legal or archival purposes, personal information will be securely destroyed, put beyond use or erased from Fairlocks’ systems when it is no longer required or, where applicable, following a request from you to destroy or erase your personal information.
Disclosure and Sharing of Your Information
Fairlocks will not disclose to or share your personal information with any unaffiliated third party except as follows:
Cross Border Transfers
Fairlocks may transfer your personal information outside of your country of residence for the following reasons:
We will use appropriate physical, technical and administrative safeguards to protect your data. Access to your personal data will be restricted to only those who need to know that information and required to perform their job function. In addition, we train our employees about the importance of maintaining the confidentiality and security of your information.
As is true of most websites, we gather certain information automatically. This information may include IP addresses, browser type, Internet service provider (“ISP”), referring/exit pages, the files viewed on our site (e.g., HTML pages, graphics, etc.), operating system, date/time stamp, and/or clickstream data to analyze trends in the aggregate and administer the site.
You have the right to make a written request to be informed whether or not we hold or process any of your personal information (by emailing email@example.com). In your written request, you may:
Where applicable under your local laws, we will not use your personal information for marketing purposes, nor disclose your information to any third parties, unless we have your prior consent, which we will seek before collecting your personal information. You can exercise your right to prevent such processing by checking certain boxes on the consent forms we use when collecting your personal information. If at any point you wish to review or change your preferences you can use the “opt-out” or unsubscribe mechanism or other means provided within the communications that you receive from us or by sending an email to firstname.lastname@example.org. Note that you may still receive transactional communications from Fairlocks.
Any comments, complaints or questions concerning this policy or complaints or objections about our use of your personal information should be addressed by directing your comments to directly (email@example.com).